# Sarah Cooke

Sarah Cooke has 10 years of Amazon expertise gained across ecommerce and Amazon Ads. She now leads Veeqo's content program.

## Articles

### [What sellers are focusing on in 2026](/content/blog/what-sellers-are-focusing-on-in-2026/index.html)
Our conversations with sellers revealed clear priorities for 2026: Expanding into direct-to-consumer sales, reaching customers across multiple channels, scaling operations, and diversifying product lines. The foundation for this growth? Smarter,...

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### [What sellers are focusing on this Q4](/content/blog/what-sellers-are-focusing-on-this-q4/index.html)
Q4 is the peak of pressure in ecommerce. While some focus on capturing peak holiday sales, others prioritize building sustainable operations that prevent team burnout. We asked sellers about their...

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### [What has Veeqo saved sellers?](/content/blog/what-has-veeqo-saved-sellers/index.html)
Sellers save more than just dollars with Veeqo. From reclaiming hours with family to reducing daily stress, our research shows how Amazon sellers are building more profitable—and sustainable—businesses. Here's what...